During my time at TAFE, I have learnt so much not only about design but also the designers around me. I have loved watching and learning how others interpret design in their own unique ways, and how this has influenced my own design process. I have had the most amazing cohort for the past two and a half years, and I’m so excited to see what happens in the future.
Branding × Packaging
This project focused on refreshing the identity of a local bakery. The branding was inspired by nostalgia, community, and slower living, creating a warm and welcoming experience that reflects the bakery’s handmade quality, loyal customer base, and strong connection to the local community.
Branding × Packaging
A custom perfume brand that transforms personal memories into unique fragrances, focusing on emotional storytelling, luxury experience, and creating meaningful, personalised scents that capture significant life moments.
Branding
Created a brand for my great aunt’s farm called “The Homestead,” turning it into a weekend stay experience. The concept blends the site’s rich history with my personal memories of growing up there to create a nostalgic, immersive place.
Publication
Designed a theatre program publication for Griffin Theatre Company using simple illustration and a minimal, childlike style to reflect the imagination and creativity of theatre, aiming to create an engaging and visually expressive experience.